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Archive for the ‘Social Media’ Category

What is Social Media?

Posted by Erin on June 26, 2009

I have been ‘hearing’ this question all over the Internet. It’s important for businesses to be a part of this explosive new era, Social Media Marketing. But before I get ahead of myself lets get to ‘what is social media?’You have probably heard about LinkedIn, Facebook, blogs, Twitter, Squidoo and others. All of these and many more encompass social media. Social media is a unique form of Internet marketing which strives to build your branding. You participate in social media by writing quality content and comments that match your communication goals with newsworthy and interesting material. Social media utilizes networking and user-generated content platforms to communicate, while gently promoting a product or service.

How does a business participate in social media? There are many online platforms where you can connect with your target audience. Your business blog being one of the most important. Using your blog to incorporate many media types such as audio and video will bring in a wider audience. Then you use the social bookmarking sites to spread your content. Also finding niche forums, wikis and online communities will bring great opportunities. The most popular online communities at this time are Facebook, Twitter, YouTube, Digg, StumbleUpon, Squidoo, and LinkedIn.

Where does one start you ask? Have you heard the saying ‘Don’t put all your eggs in one basket?’ This is true with social media. Start with three networks. The top three currently are Twitter, Facebook, and LinkedIn. You can also use your blog to supplement these networks with valuable content. Be sure you take your time when creating your profiles. Provide your website links, use your keywords and provide a good bio. You can also have a social media expert help you with setting up your profiles for optimum results.

Social media will bring your brand to your target audience, you will interact with them and learn from them. Ask questions and you will see exactly what your customers are looking for. By being create and unique you will be off to a successful campaign.

The last part, and be sure not to skip it, is the analytics piece. You can use tools to measure your social media campaign. You need to see what is working and what needs adjustment. Analytics can take a lot out of your schedule but it is necessary. You can have your social media specialist create your analytic reports. A specialist can then offer suggestions on how to improve your current campaign.

Social media can change the way people see your business, it can get your name out there and improve or start your reputation management.

The only limit is your imagination.


Posted in Premiere Virtual Office, Social Media, Virtual Assistant | Tagged: , , | 5 Comments »

7 Ways Virtual Professionals Can Profit from the Social Media Boom in 2009

Posted by Erin on June 17, 2009

One of the hottest and most requested services by small businesses in 2009 is Social Media Marketing services. Businesses see this powerful new channel as a cost-effective and targeted way to reach their audience and grow their customer base.

But here’s the problem…

Most businesses simply do not have the time nor the expertise to effectively use Social Media to build their business. Hence, this is why Social Media has become one of the top outsourced services in 2009.

I thought you might be interested in this 60 minute webinar that was recently put on by VAClassroom titled,

“Seven Ways Virtual Professionals Can Profit from the Social Media Boom in 2009”.

This webinar will give you a clear sense of the types of Social Media Marketing Services you might consider offering in 2009.

Also, VAClassroom is still running their “Pre-summer Discount Special” on their popular Social Media Marketing Specialist Program, in which you can save yourself $100 by enrolling in June!

Click the below link for more details on the course:

Social Media Marketing Specialist Program

Posted in Social Media, Virtual Assistant | Tagged: , , | Leave a Comment »

Summer Special for Social Media Marketing Specialist Certification from VAclassroom

Posted by Erin on June 9, 2009

One of the most popular training certification course right now is VAClassroom’s Social Marketing Specialist Program. Craig Cannings, the co-founder of VAClassroom and developer of this program, has seen so many amazing testimonies on how this niche training program has helped to increase many of their graduates’ client and income opportunities!

VAClassroom is running a very attractive summer special on this course where you can access a $100 discount off the regular price of $397 (ONLY $297). The course includes over 30 interactive videos, supplementary resources guides, action-plan templates as well as an exclusive Social Network designed for our Social Marketing Students to connect with instructors and each other – a great learning atmosphere!

“If you are looking to further your Virtual Assistant skills in the area of Social Media Marketing then don’t overlook the Social Marketing Specialist Training Program offered at VAClassroom. The course material is extensive, current and very relevant to any business looking to leverage social media into their marketing plans.

In fact, within 1 month of completing the program, I secured a Social Media project that more than paid for the tuition of the course. Now that’s a good return on investment!”

Theresa Scholes (ClickVA)

Here is the link and Coupon Code for the Social Media Marketing Training Program:

$100 Discount Coupon: SUMMER09

This early summer special is only available for a limited time, so take advantage of this now and save yourself $100!

As some of you may know I recently finished my social media marketing training through VAclassroom and I enjoyed every minute of it. They layout and course material is unparrell to any other I have seen out there. You will walk away with the best tools, resources and the knowledge you need to help your clients succeed. It is a must for all VAs that want to include social media services in thier business. Enjoy!

Posted in Social Media, VAclassroom, Virtual Assistant | Tagged: , , | 2 Comments »